Get resources ideal for small business owners that have been in business for over a year.
Forget a one-size-fits-all approach! Marketing to B2B and B2C businesses is like navigating two distinct landscapes, each demanding its own map and compass. In the B2B arena, logic reigns supreme, with complex buying journeys and rational decision-making demanding data-driven strategies and targeted messaging. B2C, on the other hand, is an emotional dance, where brand storytelling and tugging at heartstrings hold the key to unlocking customer loyalty. So, buckle up as we delve into the fascinating world of B2B vs.
Webinar Recorded November 14, 2023
Be it blogs, posts, emails, proposals, or presentations, many people are not particularly good writers. They know it hurts their business but are intimidated or don't know how to improve. Join us to see how it is easier than most realize by understanding "nobody reads anymore” and writing to minimize readers’ common challenges.
Take Aways:
1. Allocate your time and organize your thoughts
2. Simple, but important, concepts: BLOT, AAA, Readability, Sesquipedalian
In the ever-evolving landscape of small business marketing, staying ahead of the competition is a constant challenge. The Fear of Missing Out (FOMO) isn’t just a personal phenomenon; it’s a powerful tool that savvy small business owners can leverage to drive customer engagement, boost sales, and build brand loyalty.
In this article, we will explore how FOMO can be harnessed as a strategic marketing approach for small businesses.
Understanding FOMO in Marketing
Billions of people are familiar with the Amazon brand, while millions are its customers. Amazon boasts nearly 50% share of the US e-commerce market, and about 56% of Amazon’s revenue came from third-party sellers. SMB Sellers on Amazon average $166,000 in sales per year. In this LIVE Webinar, learn how to tap into this opportunity.
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